Increasing My Stake in AAPL, Just Prior to Earnings…


Apple LogoI am (almost) doubling my number of shares by picking up a bunch today at $80.  Yesterday, the stock traded at its lowest value in 52 weeks.

Earnings are announced at the close of the markets today, and the analysts are very split on what the news will be.  The stock has been seriously depressed by the recent news about Job’s health issues, and the continued negative sentiment on the world economy.  I think this is a buying opportunity ahead of what I think will be strong results beating the estimates.

If they don’t or the stocks tanks for other reasons, I will be making a quick run for the toilet.  Based on selling RIM shares to buy AAPL stock at $90, and watching RIM run up 32% since, I really need some good news (NT news didn’t exactly help either).

I keep telling myself “you have to stick with your plan, you have to stick with your plan…”

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